The unexpected popularity of a dancing hot dog seems to have convinced Snap Inc. that augmented reality is the future of Snapchat. Snap announced today the launch of Lens Studio, a free AR creation ...

Snap unveiled its second official application to help advertisers and everyday Snapchat users create their own augmented reality (AR) lenses that overlay digital images on real backgrounds seen ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. As it continues to work on its advancing AR ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Snap said it is adding ChatGPT to its augmented reality Lenses as AI ...

Snap, Snapchat’s parent company, is expanding its suite of AI tools for creators. At this year’s Snap Partner Summit in Santa Monica, California, Snap announced a new feature, Easy Lens, that ...

Snapchat’s custom augmented reality lenses are no longer limited to just objects. On Tuesday, April 17, Snap Inc. opened Lens Studio to face filters, expanding on earlier options that allowed artists ...

Snap has teamed up with a handful of partners to create new Lenses and new tools for the Lens Studio, which can make designing AR effects a simpler process. One of its new partners is StudioMDHR, ...