A company statement of purpose, the 2020s version of a mission statement, should help unify your team by setting a common goal. They’re a little bit branding, a little bit company culture and a little ...

The essay portion of a graduate school application usually requires a Personal Statement or a Statement of Intent. Some graduate programs ask for a combination of the two. A Personal Statement should ...

I hope you don’t mind me writing, especially given my temerity in wanting to offer you a small piece of advice: You should have your board of directors write and publish a company-specific, ...

Imagine, for a moment, a slinky: coiled, compact, stationary, full of potential. It is much longer in reality than in appearance, with plenty to unravel. If perched atop a set of stairs, it does not ...

Forbes contributors publish independent expert analyses and insights. Robert Eccles writes about sustainability in the capital markets. “Our purpose at Newton is—and has been since our founding in ...